East Florence
Florence
Visit East Florence
Popular places to visit
North Alabama Medical Center
Though North Alabama Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Florence while you are here.
Renaissance Tower
Find out about the history of Florence when you take a trip to Renaissance Tower. Stroll along the riverfront or experience the area's live music.
River Heritage Park
After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
University of North Alabama
Enjoy the collegiate vibe when you visit University of North Alabama, during your travels in Florence. Stroll along the riverfront or experience the area's live music.
Blackberry Trail Golf Course
Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.
Things to do

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Top hotels in East Florence

Renaissance Shoals Resort and Spa
Reviewed on Jul 24, 2025

Residence Inn Florence Marriott
Reviewed on Jul 25, 2025

Budget Inn & Suites
Reviewed on Jun 26, 2025

The ColdWater Inn
Reviewed on Jul 26, 2025

Days Inn by Wyndham Muscle Shoals Florence
Reviewed on Jul 23, 2025

Baymont by Wyndham Florence/Muscle Shoals
Reviewed on Jul 22, 2025